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"You might say, the culture in finance is simply how humans behave. It's not exclusive to banking. You might say it's like football, where on one level it's your team against the other team, but each individual player is also competing with the others for a place in his own team. And if you can score yourself, rather than let the other guy take the glory … You see how this works. Falling to the ground to get a penalty kick … Constantly flirting with other teams or agents, even going as far as refusing to play because you want to be bought by an ever better paying club, like Tevez does … Screaming at the referee to put pressure on him … "Every weekend, millions of people watch football players behave like this, and everybody seems to mind or consider it unacceptable. But think again. Rugby. That's a sport as tough and manly as football. Yet no one really fakes stuff to get his opponent booked, or get a penalty kick. Only the captain talks to the referee. At the same time players get hit much more and much harder than in football. "I am convinced the key is values. Rugby is governed by different set of values and this translates into a different kind of behaviour.